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Look in your Soul
“Leaders bring out the best in others, but successful visionaries go even further: they form lasting emotional bonds. They are the kinds of leaders we hold in our hearts. When people are emotionally...
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$1,000,000,000
One billion dollars is a lot of money. Hypothetically, if you had one billion dollars in discretionary spending money, would you use it to buy a company that has no revenue? It would seem less than...
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The Pickle and The Smile
This past Saturday I was at a fortieth birthday party and had the chance to meet an older gentleman. He is a semi-retired orthodontist, clearly enjoying the fruits of his years of building a successful...
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Seems Odd
Did you know it can cost a person about $1,000 to file bankruptcy? It can be fun to find the things that don’t make sense. Like how in the world did Ric Ocasek (the skeleton of a lead singer for The...
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A Coffee To-Go Please
Once you become bigger than your widgets, you run the risk of a “success-failure”. For instance, Starbucks became bigger than their coffee by focusing on a psychological need that was not being met or...
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Corporate Dawinism
Gen Y’s are polarizing. I am not sure if they are any more polarizing than other generations because they are the first generation that is younger than me. I am, however, reasonably sure that my...
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The vast unpopulated wasteland
The extra-mile. That is the vast unpopulated wasteland … but in a good way. Companies that go the extra-mile find it to be open, nondescript, full of potential, and a bit scary. They go anyway. They...
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Feelings…nothing more than feelings
Becoming Bigger Than The WIdget means that you have built a community of fanatics, those who have a profound connection to you, your company, and/or your brand. These connections may not be rational....
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The Sticky Complement
It is much harder to build customer and partner loyalty with a compliment than it is with a complement. Compliments are nice … “nice office”, “pretty product”, “wonderful event” … These are...
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Is Facebook in Trouble?
I have in the past been a big fan of Facebook. Not so much in their platform, but in their seemingly successful ability to build a community of Fanatics. They seemed to have the type of stickiness...
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